Why is Fall the start of so many things? As if this time of year isn’t busy enough with the start of school, extra-curricular sports and activities, when you add the season premieres of various tv shows, it’s a recipe for sleep deprivation. This Fall has been particularly busy. I’m ordinarily not much of a tv-watcher. [...]
Managed Video as a Service
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When I worked in the cable industry, I especially enjoyed the perk of free cable. We’re talking the works - all of the movie channels and digital channels - not just basic cable. The logic behind giving cable company employees free cable was that we could fully experience what our customers experienced. For example, we could be [...]
Do you remember reading George Orwell’s “1984″? It’s the story of an anti-utopia, with one of the central characters being ”Big Brother,” a creepy omniscient force that ensures all citizens follow the oppressive rules of the regime.
On each landing, opposite the lift-shaft, the poster with the enormous face gazed from the wall. It was one of those [...]
Driving to work this morning, I found myself frustrated by the traffic. Then I remembered that it’s the first day of school for the district adjacent to mine. Given that I have a 6.2 mile commute, you probably shouldn’t feel too sorry for me, as my usual 10 minute commute turned to 15.
For multi-unit operators, [...]
Is it a coincidence that Socialthing!, a 2007 TechStars company, won an IQ Award for innovation last week, and just announced on Friday that AOL is buying them?
It’s cool to see the interplay between an innovative idea, an organization like TechStars that can spot a promising concept, smart investors, insightful judges, and a deep-pocketed buyer. It’s just one [...]
Crayons. The smell transports me immediately back to kindergarten. The excitement of a fresh box was enough to make me giddy. Looking back, I know that when I was in kindergarten I didn’t appreciate how much that box of crayons cost, but today, I got to see what a difference a free box of crayons and [...]
If you agree that every department in the organization - especially marekting - should have the customer needs as its primary driver of activity, then what does that have to do with MVaaS?
Quite simply, marketers can leverage video as a window into the behavior of customers, without the contrived environment of a focus group or phone [...]
I recently read an e-book, “The Strategic Role of Product Management. How a Market-Driven Focus Leads Companies to Build Products People Want to Buy,” by Steve Johnson. Note the use of Market-Driven, not Marketing-Driven in the title. Johnson does a great job describing why this is an important distinction, as his premise is that successful [...]
On Friday, a friend forwarded an email to me from her fitness trainer, inviting her to join in a “boot camp” workout at Red Rocks Park on Saturday. In typical viral fashion, the email encouraged my friend to bring her like-minded (read: crazy) friends along. Being a fitness junkie, I signed up. At the time, it [...]
This week we unveiled Envysion’s new tag line, which may not seem like a big deal to everyone, but to me, it’s a symbol of where we’re taking our positioning.
I believe this tag line works well to underscore our mission to go beyond loss prevention and help our customers “see” improved operations, profitability, marketing and [...]
