I spent the entire day today at one of Colorado’s largest gatherings of entrepreneurs and technology companies, CSIA’s DemoGALA. We were there to demonstrate our service having been selected as one of Colorado’s 20 most innovative companies. The theme of the event this year was Deconstruction - Reconstruction and the topics focused on how innovative startup companies often disrupt existing industries and cause a chain of events that ends up reshaping how markets are served.
We were selected for this event (having earlier this year won CSIA’s Most Innovative Technology Product award) because our efforts to create the MVaaS space are beginning to disrupt the traditional video surveillance world. It was a great chance to meet other leading entrepreneurs in Colorado, like Jon Nordmark, the co-founder of eBags. In case you haven’t used them (my wife has bought several laptop bags from them) they are one of the few early e-tailers that made it successfully through the bubble. I was also able to re-connect with Antoine Toffa, the founder of Trip.com (became Orbitz in 2000) and now the CEO of VideoBloom a really cool online video advertising and distribution company.
It was a great event from a networking standpoint, but was certainly not one that was expected to produce any direct customer activity as the audience was full of investors, entreprenuers and a variety of other technology companies. The good news is that even at an event such as this you can find great opportunities when you have a service that people can easily grasp and find value in. The best example of this was a guy from a data services company that happened by the booth. One of our brand new sales people that had joined us at the event just as an opportunity to practice his pitch showed the guy the service and he was really impressed. Turns out the guys brother is the regional director of loss prevention at a major national retailer. Within 30 minutes of the demonstration, the guy had called his brother who then had reached out to our salesperson to set up a face to face meeting to get an introduction to our service.
All in all a great day.