Chances are, you’ve eaten a stack of pancakes at IHOP at least once in the last 50 years. This year, IHOP celebrates the opening of its first restaurant 50 years ago in Toluca Lake, California. Until a marketing program introduced the acronym “IHOP” in 1973, the iconic blue-roofed structures were known by the longer name “International House of Pancakes.” The “international” moniker describes the menu, which originally featured pancakes from around the world, in addition to standard American flapjacks. With the name change came the change in the structures, and the last A-frame restaurant was built in 1979.
Source: www.ihop.com
Today, IHOP has more than 1,300 restaurants in the US. To grow and sustain leadership in a crowded market is no easy feat, so congratulations to IHOP for achieving this milestone. Pancakes, anyone?
