My last posts MVaaS and Enterprise Hosted Video Compared and Managed Video as a Service Explained, introduced the difference between MVaaS and Enterprise Hosted Video as well as the common benefits they both provide. This is the fourth of 5 posts in a series about the differences. (The previous were MVaaS Total Cost of Ownership, Managing Video Software, MVaaS Network Complexity)

The fourth difference between MVaaS and enterprise hosted video is related to sharing and collaboration beyond the enterprise. Let’s look at how this is accomplished. In a typical enterprise hosted solution, direct access to the application is provided over the VPN only. (See MVaaS Network Complexity for more information about that). For security reasons, access to the VPN is generally restricted to employees of the enterprise itself. Thus, if you want to share video outside of the enterprise, you generally have to burn it to a CDROM and physically transport it to others. (It would be difficult or impossible to email the video, as it is too large for most email transport systems).

With an MVaaS system, sharing outside the enterprise can be accomplished naturally. That is, typical MVaaS systems have sharing mechanisms built into the software. This means that video can be shared using mechanisms analogous to sending a link to a youtube video or adding a clip to a facebook group.

Ok, why would I ever want to share my video outside my enterprise?

One reason is simple: sharing a clip with the police or local law enforcement. You have probably had to do this already. However, if the law enforcement example doesn’t convince you, then think of the many new ways that you might want to share video:

• Allow a restaurant franchisee in another territory with which you collaborate to view your video to share best practices.
• Enable a third party monitoring service, such as iverify to access your video for monitoring purposes.
• Let an audit service, such as Mystery Shoppers access your video to collaborate with in-store experiences.
• Sell (that’s right sell, as in you make money) video of customers examining merchandise in your store to the manufacturer for marketing purposes.

The list is really endless. And thousands of people could do this at the same time.

You could never do this at scale with an enterprise hosted solution.